Adagio Italia - SMM Strategy - Economic Offer

Offer created: 20 December, 2023 - Reference: 20231114 - 0014

HOLMUSIC DRAL SLU

Av.da La Ferrerìa 3-5,
08110 Montcada i Reixac
(Barcellona) Spain
VAT: ESB66589961

Michele Palladino

mpalladino@adagioitalia.it
(+39) 334 6005403

Maurizio Curzo

mcurto@adagioitalia.it
(+39) 3323 9566903

The SMM Strategy is aimed to increase Adagio Italia's brand awareness by strengthening connections with existing resellers while attracting new ones, building digital assets, driving sales, and contributing significantly to bottom-line and long-term success.

PROJECT ITEMS

Item
Item Description
Price
1.1
Social Media Management*

Comprehensive social media management, ensuring consistent, engaging content across all platforms to foster community growth and active engagement.

  • Posting on Facebook, Instagram, TikTok and Youtube
  • Averaging 2 posts a day across mentioned platforms
  • Curating content, including images and captions
  • Responding to comments and direct messages
  • Monitoring and managing the content calendar
  • Hashtag research and implementation
  • Analyzing and reporting on engagement and follower growth
  • Strategy planning and adjustments based on analytics

* Every month a goal is set, implemented and results are measured.

Required
included
1.2
Content Creation (Reels)

Craft compelling Reels from provided materials, creating engaging, shareable content that resonates with your audience and can be re-used by resellers.

  • Editing and optimizing videos and photos provided by the Client
  • Creating engaging reels for Facebook, Instagram, TikTok and Youtube
  • Adding captions, tags, and metadata to enhance visibility and engagement
Required
included
1.3
Email LIST MANAGEMENT

Tailored email campaigns designed for both prospective customers and resellers, driving awareness, interest, and ultimately, sales.

  • Creating and sending email campaigns*
  • Creating, managing email lists and segments
  • Reporting on email campaign performance
  • Designing and writing newsletters for resellers

* Relative to 1000 marketing contacts every month

included
1.4
Landing Page Management

Optimize campaigns with our landing page management services, designed to capture emails and maximize conversions through continuous testing and refinement.

  • Creating and optimizing landing pages for each campaign
  • A/B testing landing pages
  • Monitoring and analyzing landing page performance
  • Implementing conversion tracking and other necessary analytics
included
1.5
Facebook Ads*

Boost online presence with targeted advertising, meticulously planned and executed to maximize follower growth, engagement, and landing page traffic.

  • Developing and implementing advertising strategies for Facebook and Instagram
  • Creating and optimizing ad creatives (images, videos, captions)
  • Setting up and managing ad campaigns**, including audience targeting, budget allocation, and scheduling
  • Monitoring and adjusting campaigns in real-time for optimal performance
  • A/B testing of ad creatives, targeting options, and landing pages
  • Analyzing and reporting on ad campaign performance
  • Recommending and executing changes to improve ROI
  • Liaising with platform representatives for support and best practices

* Does not include advertising budget which is paid by client directly to platforms.
** Maximum 3 active campaigns at a given time.

included
1.6
Reporting & Analytics

In-depth reporting and analytics, gain insightful data on campaign performance, user engagement, and conversion metrics to inform strategic decision-making.

  • Monthly reporting on campaign KPIs
  • Analyzing data and providing insights and recommendations
  • Creating and sending reports to the client
included

SETUP FEES

2.1
Setup Fees

Our setup services encompass everything needed for a smooth campaign rollout, from social media analysis and optimization to the configuration of tracking and reporting tools.

  • Analyzing the client’s current social media pages for optimization opportunities
  • Setting up or optimizing Business Manager on Facebook
  • Setting up and configuring ad accounts on each social platform
  • Implementing Facebook Pixel, Google Analytics, or other tracking tools on landing pages for accurate data collection
  • Creating and organizing an initial content calendar
  • Setting up email marketing software and configuring initial templates and lists
  • Setting up reporting tools and dashboards for ongoing analytics and KPI tracking
  • Other preliminary tasks needed to lay the groundwork for the campaign
One time
2.2
Social Media Page Analysis & Optimization
required
included
2.3
Tracking Tools & Analytics Setup
required
included
2.4
Reporting tools & dashboard setup
required
included
2.5
Business Manager & Ad Accounts SETUP
included
2.6
Email marketing setup
included

PROJECT QUOTE

The project quote encompasses 12 monthly sprints over a 12-month period, with a focus on enhancing brand visibility, awareness, driving sales, and consolidating long-term success.

3.1
Monthly SUBTOTAL

The project is quoted in strategic two-week sprints to have time to plan, execute and measure results after each sprint.

  • Social Media Management of 4 Social Channels
  • Content Creation: Reels
  • Email List Management
  • Landing Page Management
  • Facebook Ads
  • Reporting & Analytics
€ 3100
3.2
One-time Setup fee
* all Project items must be included
Included*
3.3
ESTIMATED SUBTOTAL
€ 3100
3.4
Monthly discount on full bundle
* all Project items must be included
- € 1267
3.5
Total recurring monthly
€ 1833

PAYMENT TERMS

4.1
Payment

Payment is to required before the start of each month by Bank Transfer to:

  • ACCIARRI MARCO ADRIANO
  • IBAN: IT76X 02008 24405 000106334100
  • BIC/SWIFT: UNCRITM1E27
€ 1833

SIGNATURE

5.1
Client

Full Name

Signature

Date

5.2
Yourzone Italy

Full Name

Signature

Date

For any questions please use the following contacts below.

Yourzone Italy

Via Vespucci 22,
Acquaviva Picena
63075, Italia
P IVA: IT02225750443

Marco Acciarri

marcoacciarri@yourzone.website
(+39) 340 6858678

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