Adagio Italia - SMM Strategy

Quote created: 12 October, 2023 - Reference: 20231010 - 0010

Adagio Italia

Via Pasubio 12,
San Benedetto del Tronto
63074, Italia

Michele Palladino

mpalladino@adagioitalia.it
(+39) 334 6005403

Maurizio Curzo

mcurto@adagioitalia.it
(+39) 3323 9566903

The SMM Strategy is aimed to increase Adagio Italia's brand awareness by strengthening connections with existing resellers while attracting new ones, building digital assets, driving sales, and contributing significantly to bottom-line and long-term success.

PROJECT ITEMS

Item
Item Description
Price
1.1
Social Media Management

Comprehensive social media management, ensuring consistent, engaging content across all platforms to foster community growth and active engagement.

  • Posting on Facebook, Instagram, TikTok and Youtube
  • Curating content, including images and captions
  • Responding to comments and direct messages
  • Monitoring and managing the content calendar
  • Hashtag research and implementation
  • Analyzing and reporting on engagement and follower growth
  • Strategy planning and adjustments based on analytics

* Every 2 weeks a goal is set, implemented and results are measured.
 For example the first 2 weeks will be Setup & Initial Strategy Development.

Required
€ 480
/ 2 weeks*
1.2
Content Creation (Reels)

Craft compelling Reels from provided materials, creating engaging, shareable content that resonates with your audience and can be re-used by resellers.

  • Editing and optimizing videos and photos provided by the Client
  • Creating engaging reels for Facebook, Instagram, TikTok and Youtube
  • Adding captions, tags, and metadata to enhance visibility and engagement
Required
€ 150
/ reel
1.3
Email LIST MANAGEMENT

Tailored email campaigns designed for both prospective customers and resellers, driving awareness, interest, and ultimately, sales.

  • Creating and sending email campaigns
  • Creating, managing email lists and segments
  • Reporting on email campaign performance
  • Designing and writing newsletters for resellers

* Relative to 1000 marketing contacts every 2 weeks.

€ 250
/ 2 weeks*
1.4
Landing Page Management

Optimize campaigns with our landing page management services, designed to capture emails and maximize conversions through continuous testing and refinement.

  • Creating and optimizing landing pages for each campaign
  • A/B testing landing pages
  • Monitoring and analyzing landing page performance
  • Implementing conversion tracking and other necessary analytics
€ 230
/ landing
1.5
Social Media Advertising (AdS)

Boost online presence with targeted advertising, meticulously planned and executed to maximize follower growth, engagement, and landing page traffic.

  • Developing and implementing advertising strategies for Facebook and Instagram
  • Creating and optimizing ad creatives (images, videos, captions)
  • Setting up and managing ad campaigns**, including audience targeting, budget allocation, and scheduling
  • Monitoring and adjusting campaigns in real-time for optimal performance
  • A/B testing of ad creatives, targeting options, and landing pages
  • Analyzing and reporting on ad campaign performance
  • Recommending and executing changes to improve ROI
  • Liaising with platform representatives for support and best practices

* Does not include advertising budget which is paid by client directly to platforms.
** Maximum 3 active campaigns at a given time.

€ 290
/ 2 weeks*
1.6
Reporting & Analytics

In-depth reporting and analytics, gain insightful data on campaign performance, user engagement, and conversion metrics to inform strategic decision-making.

  • Bi Weekly or monthly reporting on campaign KPIs
  • Analyzing data and providing insights and recommendations
  • Creating and presenting
included

SETUP FEES

2.1
Setup Fees

Our setup services encompass everything needed for a smooth campaign rollout, from social media analysis and optimization to the configuration of tracking and reporting tools.

  • Analyzing the client’s current social media pages for optimization opportunities
  • Setting up or optimizing Business Manager on Facebook
  • Setting up and configuring ad accounts on each social platform
  • Implementing Facebook Pixel, Google Analytics, or other tracking tools on landing pages for accurate data collection
  • Creating and organizing an initial content calendar
  • Setting up email marketing software and configuring initial templates and lists
  • Setting up reporting tools and dashboards for ongoing analytics and KPI tracking
  • Other preliminary tasks needed to lay the groundwork for the campaign
One time
2.2
Social Media Page Analysis & Optimization
required
€ 290
2.3
Tracking Tools & Analytics Setup
required
€ 100
2.4
Reporting tools & dashboard setup
required
€ 250
2.5
Business Manager & Ad Accounts SETUP
€ 150
2.6
Email marketing setup
€ 150

PROJECT QUOTE

The project quote encompasses 12 bi-weekly sprints over a 6-month period, with a focus on enhancing brand visibility, awareness, driving sales, and consolidating long-term success.

3.1
BIWEEKLY SUBTOTAL

The project is quoted in strategic two-week sprints to have time to plan, execute and measure results after each sprint.

  • Social Media Management of 4 Social Channels
  • Content Creation: Unlimited Reels
  • Email List Management
  • Landing Page Management: Unlimited LP’s
  • Social Media Advertising (ads)
  • Reporting & Analytics
€ 1550
/ 2 weeks
3.2
One-time Setup fee
* all Project items must be included
Included*
3.3
ESTIMATED SUBTOTAL
€ 1550
/ 2 weeks
3.4
Percent discount on full bundle 20% *
* all Project items must be included
- € 310
3.5
Total recurring biweekly
€ 1240
/ 2 weeks

PAYMENT TERMS

4.1
Payment

2 payment options are possibile:

  • Bank transfer: at least 4 weeks payment necessary to start.
  • Credit card: applies an extra 10% discount on any services chosen.
4.2
Bank Transfer
  • €2480 to start the first 4 weeks
  • then €1240 every 2 weeks for full bundle.
€ 2480
/ today
4.3
Credit Card ( 10% extra discount )
  • €1116 every 2 weeks for full bundle.
€ 1116
/ today

SIGNATURE

5.1
Client

Full Name

Signature

Date

5.2
Yourzone Italy

Full Name

Signature

Date

For any questions please use the following contacts below.

Yourzone Italy

Via Vespucci 22,
Acquaviva Picena
63075, Italia
P IVA: IT02225750443

Marco Acciarri

marcoacciarri@yourzone.website
(+39) 340 6858678

This quote expires on November 10, 2023.

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